Lauf Equipment is a farm, lawn, and construction equipment dealership providing sales, parts, and service. We take pride in being a service to the farm, lawn, and construction industries as well as the homeowner. Our main lines of equipment include Massey Ferguson, Gehl, Kuhn, Bush Hog, Exmark, Echo, and Simplicity.

Lauf Equipment was founded in 1942 by Alex Lauf. To learn more about our history see it all here!

The trend for the past 40 years in farm dealerships is “to get big or go home”. A quick Google search will show you that ownership of farm dealerships has transitioned away from single location family owned dealerships into large-stake ownership of multi-location stores and in some cases, publicly traded companies.

Unlike in a publicly traded fortune 500 company, Lauf Equipment’s managers double as shareholders. The managers are focused on helping the two groups of people closest to them, customers and employees, which adds increased emphasis on customer & employee relationships; creating a larger-than-normal base of loyal customers and lower than normal employee turnover. Because of this low employee turnover, our employees are more experienced at solving problems translating into a higher than normal work capacity compared to the typical single-location dealership.